2020 began off as a decent-looking yr for tech. Nonetheless, the spike in coronavirus pandemic circumstances internationally slowed down smartphone gross sales in addition to growth, in some circumstances quickly. Regardless of a gradual first half, smartphone manufacturers went all out on new smartphone launches and aggressive advertising, which coupled with months value of pent-up demand, to make the market bounce again, ensuing in over 100 million shipments by the tip of Q4 2020.
In line with CMRs Cell Handset Market Evaluation Report for Q4 2020, the Indian smartphone market grew 20 % year-on-year (YoY) in Q4 2020. Xiaomi emerged because the market chief in the fourth quarter of final yr, because the Chinese language producer captured 27 % of the market to turn out to be the primary smartphone model in Q4 2020 in India. Samsung adopted Xiaomi, because the South Korean big secured a 20 % market share of the smartphone market and 19 % of the overall cell handset market in Q4 2020. Vivo adopted Samsung in phrases of smartphone shipments, capturing 14 % of the market in Q4 2020, adopted by Realme with an 11 % market share, whereas Oppo got here fifth with a complete of 10 % market share. Xiaomi’s numbers embrace the Poco model, based on the CMR report. Apple got here sixth in the phrases of smartphone shipments.
When it comes to 5G smartphone shipments, OnePlus led the market with a 58 % share, adopted by Apple that secured 20 % of the 5G smartphone market in India in Q4 2020.
Amongst prime manufacturers, Xiaomi noticed a 10 % YoY progress, Samsung recorder 35 % YoY progress, Realme recorded 50 % progress, Oppo grew by 14 %, OnePlus shipments recorded a outstanding 177 % year-on-year progress, and Micromax grew by 75 %. Different manufacturers like Itel (260%), Infinix (81%), Tecno (161%), and LG (210%) additionally registered respectable YoY progress in phrases of shipments in Q4 2020. The CMR report, whereas saying that Apple “continued its outstanding progress” however didn’t give any quantity. It, nonetheless, stated that Apple took 90 % of the eSIM-enabled smartphones in calendar yr 2020.